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Liderazgo y fortalecimiento del espíritu empresarial : desarrollando el liderazgo by
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL Tunja EDICIONES UNIBOYACA, CIPADE, 2004
Availability: Items available for loan: Politeca Central (3)Call number: 658.4092 T693, ... Politeca Sede Sogamoso (3)Call number: 658.4092 T693, ...

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Value proposition design : how to create products and services customers want. Get started with...
Material type: Text Text; Format: print ; Audience: General;
Language: INGLES New Jersey JOHN WILEY, 2014
Availability: Items available for loan: Politeca Central (2)Call number: 658.575 V215, ...

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Principios de mercadeo by Series: Colección : cienicas administrativas. Area : mercadeo y ventas)
Edition: 5a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ABRIAQUI: ECOE EDICIONES, 2010
Availability: Items available for loan: Politeca Central (1)Call number: 658.8 C422p5.

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Dirección de marketing : gestión estratégica y operativa del mercado by
Edition: 2a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: Spanish México : McGraw-Hill Interamericana, 2009
Availability: Items available for loan: Politeca Central (5)Call number: 658.8 L224d2, ... Politeca Sede Sogamoso (2)Call number: 658.8 L224d2, ...

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La promesa de la marca : cómo diferenciarse en un escenario caótico by
Edition: 5a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL Buenos Aires TEMAS, 2014
Availability: Items available for loan: Politeca Central (2)Call number: 658.8 W676p5, ...

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Los siete secretos del servicio al cliente by
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL Madrid FINANCIAL TIMES ; PRENTICE HALL ; PEARSON EDUCATION, c2000
Availability: Items available for loan: Politeca Central (1)Call number: 658.812 H816.

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Gestión de la clientela : la manera de conseguir y retener clientes rentables by Series: (Libros Profesionales de Empresa)
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL Madrid ESIC, 2004
Availability: Items available for loan: Politeca Central (1)Call number: 658.812 M385.

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Comportamiento del consumidor y estrategia de marketing by
Edition: 7a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ACHI: MCGRAW-HILL INTERAMERICANA, 2006
Availability: Items available for loan: Politeca Central (1)Call number: 658.834 P478c7.

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Comportamiento del consumidor by
Edition: 10a ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL México PRENTICE HALL, PEARSON, 2010
Availability: Items available for loan: Politeca Central (2)Call number: 658.834 S333c10, ... Politeca Sede Sogamoso (1)Call number: 658.834 S333c10.

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Consumer behavior And Marketing Action by
Edition: 6a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL APIA: INTERNATIONAL THOMSON, 1998
Availability: Items available for loan: Politeca Central (1)Call number: 658.8342 A844c6.

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Comportamiento del consumidor by Series: (Económico Administrativo)
Edition: 9a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ACHI: THOMSON, 2002
Availability: Items available for loan: Politeca Central (1)Call number: 658.8342 B632c9.

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Comportamiento del consumidor by
Edition: 6a. ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL México CENGAGE LEARNING, 2015
Availability: Items available for loan: Politeca Central (2)Call number: 658.8342 H868c6, ... Politeca Sede Sogamoso (2)Call number: 658.8342 H868c6, ...

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Tendencias : qué son, cómo identificarlas, en qué fijarnos, cómo leerlas by
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ACACÍAS: PROMOPRES, 2010
Availability: Items available for loan: Politeca Central (1)Call number: 658.8342 R268.

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Los consumidores del siglo XXI by
Edition: 2a. ed. rev. y act.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL Madrid ESIC. ESCUELA SUPERIOR DE GESTIÓN COMERCIAL Y MARKETING, 2003
Availability: Items available for loan: Politeca Central (3)Call number: 658.8342 S685c2, ... Politeca Sede Sogamoso (2)Call number: 658.8342 S685c2, ...

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Comportamiento del consumidor by
Edition: 3a ed.
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ABRIAQUI: PRENTICE-HALL, 1997
Availability: Items available for loan: Politeca Central (1)Call number: 658.8342 S689.

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Big data : atrapando al consumidor by
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL Barcelona PROFIT, 2017
Availability: Items available for loan: Politeca Central (1)Call number: 658.8342 V195.

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Comportamiento del consumidor : enfoque América Latina by
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ACHI: MCGRAW-HILL, 2004
Availability: Items available for loan: Politeca Central (1)Call number: 658.83428 A681.

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Estudio del comportamiento del consumidor en los procesos de decisiones de compra de bienes básicos de consumo en los estratos tres y cuatro en la ciudad de Tunja by Series: (Monografías FUB, Tecnología en Administración en Marketing y Ventas ; no. 523)
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ALBAN: FUNDACIÓN UNIVERSITARIA DE BOYACÁ, FACULTAD DE CIENCIAS ADMINISTRATIVAS Y CONTABLES, 2001
Availability: Items available for loan: Politeca Central (1)Call number: M 658.8342 B638.

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Estudio de comportamiento del consumidor en los procesos de consumo de decisión de compra de bienes de consumo para los estratos I y II en la ciudad de Tunja by Series: (Monografías FUB, Tecnología en Administración en Marketing y Ventas ; no. 520)
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ALBAN: FUNDACIÓN UNIVERSITARIA DE BOYACÁ, FACULTAD DE CIENCIAS ADMINISTRATIVAS Y CONTABLES, 2000
Availability: Items available for loan: Politeca Central (1)Call number: M 658.8342 R741.

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Análisis de los hábitos de compra de los consumidores de la ciudad de Tunja en el renglón de la canasta familiar by Series: (Tesis FUB ; Administración de Empresas ; no. 1414)
Material type: Text Text; Format: print ; Audience: General;
Language: ESPAÑOL ALBAN: FUNDACION UNIVERSITARIA DE BOYACA, 2001
Availability: Items available for loan: Politeca Central (1)Call number: T 658.834286137 / R456.

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